A new load frequency control (LFC) design in a multi-area power system is introduced in this paper. The proposed design tackles the problem of constraints on both control magnitude and its rate. With this design, the control limits (corresponding to a fully open/closed fuel valve) are not violated. Also, the generation rate constraint (GRC) is kept within the permissible range imposed in practice. Violation of such constraints may lead to instability or damage of mechanical parts. A pole placement method is used to solve this inverse problem. The resulting stabiliser is state feedback plus integral control. The proposed control avoids the complexity in modelling the nonlinear like of the GRC. Unlike other designs, the suggested control represents a link between the pole placement procedure and these constraints. To validate the efficacy of the proposed design, digital simulations for single and two-area power systems are presented in this paper. A comparison is made between the proposed control and the traditional control scheme which confirms the proposed technique's supremacy.